Stay Selfish, Stay Good
Ghaziabad: I was reading a newspaper (damn this PGDM and the need for general awareness), when an article on the "CSR" caught my attention. CSR, or the in-vogue Corporate Social Responsibility is basically the various small or long term activities initiated by the corporate overlords. So nowadays, everyone is jumping in the bandwagon to be called "socially responsible". Now, I was thinking something different (of course right!). There definitely IS a selfish motif involved when a money hungry organization goes on a spending spree for someone who is essentially a non-user for their company. It’s basically projecting their organizations in good light- then they care for a sustainable future, for a better tomorrow and it’s not just good business. So by this CSR act of the organization, they are hitting two targets with the same arrow- silence the government and society, secondly (and more importantly) actually help someone. ...